Renewal automation engine

Your renewal base is leaking 3–6% of ARR. ResSKU closes the gap.

Eliminate 3–6% ARR renewal leakage, automate legacy SKU mapping, and reclaim hundreds of hours of rep capacity — without adding RevOps headcount.

  • 3–6% ARR leakage eliminated
  • 6x–10x Year 1 ROI
  • Sub-1-minute quotes

The problem

The real cost of manual renewals

Two failure modes quietly drain the renewal base every quarter. Both are catalog problems before they are sales problems — and both are automatable.

Problem A — “SKU Drift”

The pain

  • Fragmented contract lists across years of paper
  • Deprecated catalog lists nobody has retired
  • Hours draining on manual line-item mapping

The ResSKU solution

  • Automated SKU translation engine instantly converts fragmented legacy SKUs into current active quote items
  • Sub-1-minute quote instead of a half-day reconciliation

Problem B — “Renewal Leakage Gap”

The pain

  • Unenforced CPI uplifts left on the table
  • Co-terming errors that shrink the renewal base

The ResSKU solution

  • Automated renewal workflows correctly and completely capture CPI uplifts
  • Co-termed expansion add-ons aligned to a single date
  • Automated renewal tasks triggered in your CRM

How it works

Four steps from catalog chaos to a clean renewal

ResSKU sits between your contract history and your quoting motion. It works alongside major CRM and CPQ systems rather than replacing them.

  1. 01

    Connect CRM & CPQ catalog

    Read-only sync of your account, contract, and product catalog records. Historical line items and current active SKUs land in one place.

  2. 02

    Auto-translate legacy SKUs

    The translation engine maps deprecated and fragmented SKUs to current active quote items, flagging only the genuinely ambiguous lines for review.

  3. 03

    Enforce CPI uplifts & co-terms

    Contractual uplift language is applied consistently, and expansion add-ons are co-termed to the parent agreement before the quote is generated.

  4. 04

    Trigger renewal workflows

    Renewal tasks, owners, and dates are written back as automated CRM activities so nothing waits on a spreadsheet reminder.

For your team

One engine, three sets of numbers

RevOps owns the catalog. Finance owns the leakage. Sales owns the clock. ResSKU reports to all three.

Catalog hygiene without a new hire

  • Catalog hygieneDeprecated SKUs get a canonical mapping instead of tribal knowledge.
  • No new headcountAbsorb renewal volume growth without expanding the RevOps team.
  • CRM automationRenewal tasks and dates written back automatically, with an audit trail.

The financial impact

A $30M ARR worked example

For a $30M ARR technology company with a $10M annual renewal base, ResSKU recovers $300,000+ of leaked ARR within 6 months. Typical ROI realized: 6x to 10x in Year 1.

0 ARR recovered within 6 months $300,000 or more of ARR recovered within six months.
Model this for our base
Renewal outcomes on a $10M annual renewal base — manual status quo versus ResSKU.
Renewal lever Manual status quo With ResSKU
Leaked ARR dollars −$10M base exposed +$300,000 recovered
Automated uplift capture $10M base, uplifts unenforced +$30,000
Deprecated catalog mapping $10M base, drift unresolved +$30,000
Quote turnaround Hours draining per renewal Sub-1-minute quote
Year 1 ROI Baseline 6x–10x

Figures follow the ResSKU $30M ARR reference model, including other gains at roughly 5% saved. Illustrative, not a guarantee.

Model your own numbers

Interactive renewal leakage calculator

Move the inputs to your own renewal base. Every output below is computed from what you enter, using the stated assumptions — nothing is pulled from a customer list.

Your inputs

$30,000,000

Range $1M–$500M. Type an exact figure or drag the slider.

$9,900,000

Defaults to 33% of ARR and updates with ARR until you edit it. Fully editable.

4.0%

1%–8%. The ResSKU reference model uses a 3–6% band; 4% is the midpoint default.

8

1–100 people touching renewal quotes.

6 hrs

1–20 hours spent on manual SKU mapping and renewal prep.

Your modelled outcome

  • Recovery assumption: ResSKU recovers 75% of modelled leakage.
  • Automation assumption: 70% of manual hours automated across 46 working weeks per year.
  • Year 1 ROI shown as the site’s reference range of 6x–10x, not a computed multiple.

Estimated annual ARR leaked

$396,000

4.0% of a $9,900,000 renewal base

Recoverable ARR with ResSKU

$297,000

75% of modelled leakage recovered

Rep hours reclaimed per year

1,546

8 reps × 6 hrs × 46 weeks × 70% automated

Estimated Year 1 ROI

6x–10x

ResSKU reference range for Year 1

Illustrative model — assumptions shown above; actual results vary.

Copies these inputs and outputs into the demo request notes.

One page, whole story

The ResSKU business case at a glance

Core value proposition, financial impact and ROI, and the two core operational drivers — SKU drift and the renewal leakage gap — in a single view.

ResSKU business case infographic. Core value proposition: eliminate 3 to 6 percent ARR renewal leakage, automate legacy SKU mapping, and reclaim hundreds of hours of rep capacity without adding RevOps headcount. Financial impact and ROI: for a $30M ARR technology company with a $10M annual renewal base, the chart contrasts manual status quo against an automated renewal and SKU solution, showing plus $300,000 ARR saved plus other gains around 5 percent, with typical ROI realized of 6x to 10x in Year 1 and $300,000-plus leaked ARR recovered within 6 months. Core operational drivers: the SKU drift problem, where fragmented contract lists and deprecated catalog lists drain hours, solved by an automated SKU translation engine that converts fragmented old SKUs into current active quote items for a sub-1-minute quote; and the renewal leakage gap, where unenforced CPI uplifts and co-terming errors occur, solved by automated renewal workflows that capture CPI uplifts, co-term expansion add-ons, and trigger automated renewal tasks in CRM.
Click to enlarge
The ResSKU value-proposition briefing sheet. Tap or click to open the full-resolution version; on smaller screens, scroll the panel sideways to read each column.

FAQ

Questions we get in the first call

Straight answers on scope, security, and measurement. If something here is unresolved for your environment, ask us in the demo.

Request a demo

See your renewal base mapped in a 30-minute walkthrough

Bring a sample of legacy contract line items. We will show the translation engine, uplift enforcement, and the renewal tasks that land in your CRM.

  • Leakage baseline sized on your renewal base
  • Live legacy-to-active SKU mapping example
  • A Year 1 ROI model you can challenge line by line

Demo form — submissions are simulated in this preview and are not sent anywhere.